: In 2021, Twitter leaned heavily into audio with Twitter Spaces , competing with the then-viral Clubhouse app. It also experimented with "Fleets" (vanishing posts) before discontinuing them later that year.

: Approximately 41% of Twitter users earned more than $75,000 per year during this period, making it a high-value platform for niche creators and brands.

: By mid-2022, Twitter reported approximately 237.8 million global monetizable daily active users , a steady climb from its 2021 figures.